Important Yahoo Links
Yahoo’s Search Content Quality Guidelines are a must-read for every site owner. Guidelines detail the issues that you should not be engaged in with your Web site design or search engine campaign. Guidelines are the rules laid out by search engines that serve as a fair warning for site owners by detailing the types of issues that will likely get a Web site penalized or removed from a search engine’s database. It behooves you to read them and take them seriously.
Yahoo’s Search Content Quality Guidelines
The following Yahoo link provides specific advice to help web sites to rank better in Yahoo’s free search.
How do I improve the ranking of my web site in the search results?
Another Yahoo article that explains how to get the best results in free or natural search engine listings. Lots of good, basic SEO advice.
Natural Search Tips that Get Results
If you have a new site and wish to submit it to Yahoo, do it with the following link. Read the rules. You only need to submit a site one time. You do have to sign up for a free Yahoo account to use this link.
The following link is not for new Web sites, but rather is for sites that do not show up in Yahoo search results. When you fill out the form, you typically get a response that acknowledges when a site does not adhere to Yahoo’s guidelines and therefore is probably penalized. Unfortunately, the response does not tell you the nature of the penalty, so you have to figure that part out. But at least they let you know when the site is in trouble with Yahoo. This is also know and a reinclusion request form.
Yahoo offers a free toolbar that works with Internet Explorer. The Yahoo toolbar features pop-up and spyware blockers.
More Yahoo search engine optimization stuff. Everything you wanted to know about getting your site indexed by the Yahoo Slurp spider.
The Yahoo Buzz Index lists the keyword phrases most often searched for in Yahoo. Interesting and useful information that can sometimes help with your keyword phrase development strategy.
The Overture Keyword Selector Tool is one of the most popular keyword development tools. Overture is a Yahoo property. When you enter a keyword phrase, it responds with a list of related keyword phrases and the number of times users search for each phrase during the previous month. This a great tool to help you to find related search phrases, as well as help you to target the most popular search phrases.
Overture Keyword Selector Tool
If you are interested in Yahoo’s pay-per-click advertising program, you want to visit Yahoo’s Search Marketing site.
